Hardee’s – French Maids, French Dip

Hardee’s – French Maids, French Dip

A big part of my absence for the past 20 days or so has been Hardee’s, their newest Thickburger® and a handful of gorgeous french maids.

The French Dip Thickburger was launched at the 2009 MLB All-Star Game here in St. Louis and is available at most if not all Hardee’s restaurants. Thats’s right the French Dip Thickburger. That’s a Thickburger, with the full amount of Roast Beef you would get at say Arby’s on top of it, with Swiss cheese, and side of Au Jus for dipping. Voila!:
“Meat as a condiment,” is Hardee’s M/O. And I had one of these Thickburgers. It’s good. Not good for me, but good tasting. This isn’t the ideal sandwhich for someone who sits at a computer all day. But when I was working as a roofer in college, this would have been perfect.

We helped make Hardee’s vision of four models/actresses dressed in french maid uniforms, riding around the streets of St. Louis on Segways, flirting their way into the hearts of Meat loving Americans a reality. And now they’re on the move. Next week the girls (the French Me Femmes; Sophie, Antoinette,Gabrielle, Isabelle are touring the region in a SUV that I designed. This is it:

You can see if they are coming to your area anytime soon by checking this calendar. The girls will be distributing coupons for FREE French Dip Thickburgers, as well as taking photos while “Frenching” guys across the country. If you don’t think you’ll get a chance to see the girls in person, click here to download a coupon for $1.00 OFF a French Dip Thickburger Combo.

Let me know what you think of the sandwich, the promotion or the unapologetic female exploitation.

Fun work

Martin Luther King Tribute

I wanted to attempt this style  in February, and being Black History Month I chose the Rev. as my muse.

His face is made up of the words of his epic Lincoln Memorial “I have a dream…” speech.

Take a look. I am having it framed as I type.

Smoking Goat Branding

I like beer.

Beer high in flavor, alcohol and price. I brew at home, but wouldn’t consider myself very good at this point. I’m working on it.

We have friends in Louisiana who I would consider really good. I designed some branding for their forthcoming brewery down there.

The Smoking Goat will hopefully be amazing, especially if I get some good beer out of the deal.

Have a look. Then drink a beer and have a look again. Continue this process until the logo looks awesome.

New Poster

This is a poster I made for my buddy Dustin.

A classic quote from him as we drove by Effingham, IL’s infamous and huge cross.

I thought it would look good in his new apartment.

Sheltered Perceptions

I recently got the chance to work on a project for the Humane Society. Given the fact that every time I walk into an animal shelter I have to be talked down from taking home every animal in the place, I was happy to help in anyway I could.

With the majority of pet buying in the United States coming from breeders, mall pet shops and unfortunately mills, animal shelters (specifically the Humane Society) are left overflowing with pets that need loving homes. They are running into a perception problem however, and many misconceptions about shelter pets are accepted as fact, and often repeated as such.

To get past this, we decided to take the problem head on, and address the most common misconceptions individually.

Here is where we landed:

Humane Society - Misconceptions"Mutt"

Humane Society - Misconceptions - "Bark"

Lauren and Dan sit’n in a tree…

My good friend Lauren is getting married in July, and though I am extremely jealous of her fiance Dan (don’t tell my wife), I made their save the date cards.

I use VistaPrint to print these types of things. Though the quality suffers, and the rumor is that they are destroying local community printers nationwide, for the price they can’t be beat. Check them out next time you want to customize your own holiday card or invitation.

Here’s how Lauren’s STDs turned out: