Created 2014 at HLK
Forget Me Not
Every year at HLK, we forgo the ubiquitous, and oft left sitting on the desk, client Christmas gift in leu of a Valentines Day reminder to “be mine”. This year we discussed taking a digital approach, but the very clients we were wooing kept our dev team too busy to bring the project to fruition. This is a look at where we were heading. Empathizing with the difficulty of remembering to pick up a gift for loved ones, we decided to help improve memory and deliver a gift all in one experience. Simple idea – take a peak at a box of chocolates, then after the candy scatters, put them back in the correct order. Do it, and we’ll send your loved one (or you) a box of local Bissenger’s Chocolates. Could have been really fun.
Keeping the USPS
This is the mailed piece that our clients received on Valentines Day. The concept was simple; We love solving problems throughout the year for our clients. Let us help out with any problems that may arrive on Valentines Day. We chose various scenarios, like forgotten gifts, inappropriate advances and poor hygiene. Then we gave advise from the pov of various agency departments. It was fun and funny, thanks to great writing from Maeve Connor.